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Brand Tactics®

Don’t build a brand. Build an obsession. A card deck of 54 brand frameworks, workshops and exercises that help you build a legendary brand that people remember.

✅  Create a head-turning identity
✅  Eliminate competition with positioning
✅  Build a system to grow your brand organically

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Pip Decks is trusted by elite organisations

Over 100,000+ professionals love Pip Decks

How do Pip Decks work?

Each card is like a recipe. They contain tried and tested instructions that give you a specific outcome. The kind of outcome that you might’ve had to pay a consultant thousands for.

The cards work together in a system. You can plan an entire banquet - or just a quick snack. The more you use them, the more second-nature they become.

Unlike a book, Pip Decks are shareable. No more “Read Chapter 103”. Instead it’s “try this card”. With cards, it’s easy to empower your team, or plan away from your screen. They are a legendary learning, planning and coaching tool.

The right tactic at the right time.

How do you know what tactic to run, and when?

You’ll always choose the right approach with the Strategy System. A simple set of questions helps you find the most useful category of tactics.

It’s the perfect tool to help you plan your first session when you aren’t sure where to begin, or to get unstuck if you feel lost.

Clear step-by-step instructions.

You need the concise steps to run the tactic - not someone’s life story.

Each exercise fits on the back of a card, so you can get started in minutes.

The jargon-free instructions are easy to follow, for novices and experts alike.

Never get stuck when following up.

You've just finished a great session and someone asks “so what‘s next?”

The answer is on the bottom of each card.

Like a choose-your-own-adventure, it points to the suggested tactics to run before and after - so you never get stuck.

Timeless content

The tactics are designed to stand the test of time. They are simple, yet effective.

Repeatable process

Each deck contains a Strategy System that helps you get to the tactics you need, fast.

The power of physical

Pip Decks are designed so that their physical qualities reflect the power of their contents.

It’s weighty. It’s big. It's smooth to touch. No detail has been overlooked.

Become a confident brand builder

No more boring “me too” brands. Get the system that helps you build something that truly stands out.

Get Brand Tactics
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Frequently Asked Questions


Do you ship to my country?

We ship to most countries and regions, including the US, Canada, Europe, UK, and Australia.


Will there be customs charges on my order?

We have fulfilment centres in the US, UK or Europe. So if you are ordering within these zones - there is no customs charge. If you’re ordering outside of these zones (e.g. Australia) - customs charges may apply, and will be due on delivery.


Do you do discounts for non-profits / educational institutions / students?

Yes! Get in touch at sales@pipdecks.com with your credentials (non-profit status or student ID) and we will arrange a discount for you.


Can I get a VAT invoice?

Totally! You can provide your VAT number at checkout. And after making a purchase we will automatically email you a receipt. That email will include a link to generate a more detailed invoice that includes your company information and VAT.



What if I decide it’s not for me?

No problem at all! Email us at support@pipdecks.com within 365 days and we’ll process a refund.

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