Is Storyteller Tactics worth it?
Christopher Eyre discovered that Storyteller Tactics could help him transform boring presentations into memorable stories. As a software engineer who frequently presents technical information, he needed reliable tools to structure his content around compelling narratives. The cards became his secret weapon for making meetings meaningful and memorable.
"You suddenly make your presentation memorable"
Why Christopher needed better storytelling tools
Christopher Eyre is a senior software engineer at insurtech firm Prima Assicurazioni. He previously served as squad leader at HelloFresh, software craftsman and consultant at Codurance, and held senior engineering roles at eClinicalWorks, Acuris (Debtwire), Pottermore and Betgenius. He holds a BSc in Mathematics from the University of Nottingham. Follow on Twitter.
"Rather than saying, blah, blah, blah, we did this, this number 10% better than last year, you're gonna say, these are the problems we tried to solve. We went off, we found this problem, we found this solution, this worked, this didn't remember this. Anyway, amazing. It's an amazingly useful set of tools to go through, and it gives you a structure to actually build it up."
Watch Christopher's testimonial about Storyteller Tactics
Full testimonial transcript
Hi, I'm Chris Eyre, a software engineer.
Now, have you ever been in meetings that could have been an email where someone just gives you the boring presentation where it says, right here's a slide, here's a slide, here's a graph, here's a slide, and you'll completely forget it as soon as you leave the meeting.
Now, what if I could tell you a technique you could use to make your meetings meaningful and people remember them?
The trick is you build your things around a decent storyline because the typical business presentation doesn't have any kind of plot. So this is where the idea, the Storyteller Tactics comes in. It's a book, it's a box consisting of a whole stack of cards with ideas about how to build your presentations.
And you basically structure it around being a story. Now, even if you've got no idea where you want to start, the first cards in the box give you an outline of how to build it, give you questions to actually tell you through the thing.
It's like a choose your own adventure, but in the end, you build your presentation and by making your thing around a story, you suddenly make your presentation memorable.
Rather than saying, blah, blah, blah, we did this, this number 10% better than last year, you're going to say, these are the problems we tried to solve. We went off, we found this problem, we found this solution, this worked, this didn't work, remember this.
Anyway, amazing. It's an amazingly useful set of tools to go through, and it gives you a structure to actually build it up. And the decks themselves help you build your presentation.
From boring presentations to memorable stories
Christopher discovered Storyteller Tactics when he was tired of giving presentations that people immediately forgot. As a software engineer who frequently presents technical information, he recognised that typical business presentations lack plot and narrative structure.
The cards provided him with a systematic approach to building presentations around stories. Rather than presenting dry facts and figures, he learned to structure his content around problems, solutions, and outcomes. This transformed his presentations from forgettable data dumps into memorable narratives.
The technical presentation challenge
Software engineers often struggle to make technical presentations engaging and memorable. Christopher found that Storyteller Tactics gave him the tools to transform complex technical information into compelling narratives that his audience would remember long after the meeting ended.
The cards helped him move from "blah, blah, blah" presentations to structured stories that followed a clear problem-solution-outcome format. This made his technical content more accessible and engaging for his audience.
What made the difference
Christopher's experience shows how Storyteller Tactics solves real problems for technical professionals. The cards provide instant access to proven storytelling frameworks, reducing planning time whilst maintaining quality. The structured approach, in particular, helped him transform technical presentations into memorable narratives.
How Christopher uses Storyteller Tactics in practice
Christopher reframes updates as problem → search → solution → result. He drafts the “problem” in one sentence, pulls prompts from a structure card to sketch the middle, then writes a closing that names the learning and the next step. For stakeholder reviews, he uses a hook to set stakes in the first 20 seconds and limits charts to those that move the plot along.
He keeps a short stack on his desk: a structure card for sequencing, a hook card for openings, and a character card to humanise the affected user. This stops dry metric‑dump talks and makes decisions easier in the room.
Who this helps
- Engineers and analysts who present complex work to mixed audiences
- Tech leads who want crisp updates that lead to decisions
- Product teams aligning research, delivery and outcomes
Transform your presentations
If you're tired of giving presentations that people immediately forget, the Storyteller Tactics Deck might be exactly what you need. You'll join over 200,000 professionals who've found their confidence through these cards.
Christopher's success story represents one example of how Pip Decks' community of over 200,000 professionals across 100+ countries is transforming their work. These are real experiences from trusted experts who've field‑tested these tools in demanding professional environments.
For the complete presentation system, consider pairing Storyteller Tactics with Workshop Tactics to create sessions that both educate and inspire.
Explore more success stories on our Pip Decks Testimonials Hub.
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