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Idea Tactics®

Ditch creative block. Unleash big ideas. A card deck of 54 idea-generating exercises that help you innovate beyond the obvious.

✅  Find great ideas consistently
✅  Save your team from “blank paper” dread
✅  Escape your creative comfort zone

⚠️  Use code BF2024 Copy Icon  at checkout to get 40% off
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Pip Decks is loved by 200,000+ customers

“Idea Tactics is my holy hand grenade for generating ideas. If something makes this much of a difference, then it’s worth the investment.”

Markus Karlsson-Jones
Senior Alumni Officer, Uni of Manchester

Over 200,000 Pip Decks sold worldwide

How does Idea Tactics Work?

Idea Tactics helps you run effective creative workshops so you can unlock fresh ideas and put them into action.

The right idea session at the right time.

How do you know what tactic to run, and when?

You’ll always choose the right approach with the Idea Strategy System. A simple set of questions helps you find the most useful category of tactics.

It’s the perfect tool to help you plan your first session when you aren’t sure where to begin, or to get unstuck if you feel lost.

Clear step-by-step instructions.

You need the concise steps to run the tactic - not someone’s life story.

Each exercise fits on the back of a card, so you can get started in minutes.

The jargon-free instructions are easy to follow, for novices and experts alike.

Never get stuck when following up.

You've just finished a great session and someone asks “so what’s next?”

The answer is on the bottom of each card.

Like a choose-your-own-adventure, it points to the suggested tactics to run before and after - so you never get stuck.

What you get with the Idea Tactics Digital Decks

Timless tactics when you need them

With the digital version of Idea Tactics, you'll instantly unlock all 50+ tactics for your phone, tablet or laptop in the Pip Decks app – so you always have them to hand.

Dive deeper into each tactic with video masterclasses

Across 54 bite-sized video tutorials, you’ll learn how to use Idea Tactics to unlock your creativity and generate your best ideas.

Find your solution in seconds

Uncover the root of your problems and spark inspiration when you need it most with easily searchable tactics.

Save your favourites so you can quickly use them.

Run your sessions faster

Each tactic is accompanied by a Miro template so you can follow along as you brainstorm ideas.

Use the cards your way

Download the digital PDF to your phone or laptop and take Idea Tactics with you, wherever you go.

You can even use our Drag'n'Drop cards to add some Pip Decks magic to your digital whiteboard or presentation software.

Why is Idea Tactics a deck of cards?

Books and courses can be useful to learn new skills.

But they’re filled with stuff you don’t need.

Amongst the introductions, anecdotes and elaborations - you may come away with a couple of key insights. You could say the ipm (insights per minute) of a book or course is somewhere between 0.1 - 0.0001.

But with Pip Decks, and how we’ve distilled everything down to the essentials. The ipm is 1.

When you pick up a Pip Deck, you are almost immediately brimming with ideas and enthusiasm for how you can put this new knowledge into practice. 

Inside Team Tactics are decades of wisdom inspired by the greatest thinkers and creatives around the world. It took us months to turn this wisdom into practical tactics. It will take you just minutes to read each card and start applying the insights.

Get Idea Tactics

4.6/5(280) total rating

54 idea recipe cards that help you brainstorm truly creative ideas.

  • Find great ideas consistently
  • Save your team from “blank paper” dread
  • Escape your creative comfort zone
Get Idea Tactics

The Happy Pip Guarantee

What if Idea Tactics isn’t for you? No worries! Idea Tactics is guaranteed for a whole month. If for any reason you don’t like the Pip Deck, just send it back to us and we’ll refund you with a smile.

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Customers sharing their love

Frequently Asked Questions


Do you ship to my country?

We ship to most countries and regions, including the US, Canada, Europe, UK, and Australia.


Will there be customs charges on my order?

We have fulfilment centres in the US, UK or Europe. So if you are ordering within these zones - there is no customs charge. If you’re ordering outside of these zones (e.g. Australia) - customs charges may apply, and will be due on delivery.


Do you do discounts for non-profits / educational institutions / students?

Yes! Get in touch at sales@pipdecks.com with your credentials (non-profit status or student ID) and we will arrange a discount for you.


Can I get a VAT invoice?

Totally! You can provide your VAT number at checkout. And after making a purchase we will automatically email you a receipt. That email will include a link to generate a more detailed invoice that includes your company information and VAT.



What if I decide it's not for me?

No problem at all! You can return items within 30 days of delivery, as long as they're in their original condition. Simply email us at support@pipdecks.com and we'll guide you through the return process. See our full return policy for details.