PPP #18: Want to know a secret?
Table of contents

Leadership
Go deep.
Have you ever had a deep conversation with someone and walked away feeling energised?
To be a good leader, you should have these sorts of conversations all the time.
How?
Simple. Give people your full attention. Don’t talk. Listen.
You will see the difference.
Ideas
Keep thinking.
“The best way to have a good idea is to have lots of ideas.”
— Linus Pauling
Storytelling
Hook ’em in.
Want to know a secret?
The best story in the world is no use if you can’t get people to listen, click on your link or open your email.
You need a hook: something that makes us want to find out more.
(The opening line to this prompt was a hook!)





