Deep Impact

Deep Impact - Pip Decks

What is the Deep Impact card?

Make greater positive change with your idea by considering different perspectives.

“Impact” can be a slippery word. Everyone has their own definition. Look beyond the obvious goals for your idea and think through outcomes from diverse points of view. Use the questions on the back for personal reflection or team discussion.

How to use the Deep Impact card

Culture
How might cultural habits change how your idea is used? How might your idea change culture? How would you explain your idea to an alien from outer space?

Inclusion
How could your idea better empower an underserved group? Who else could your idea benefit beyond your target users? What perspective have you failed to involve so far?

Trust
Why might people lose trust in your idea? How might they feel unsafe or exposed? What’s the worst headline about it you can imagine? How will you let people give you feedback? What will you do with that feedback?

Subversion
What could a “bad actor” do with your idea? What would predatory or exploitative behaviour look like, using your idea? What features could be manipulated?

Excess
What would excessive interaction with your idea look like? How will you encourage engagement, and how will you make it easy to disconnect? How does your idea respect people’s boundaries and wellbeing? What would Mother Nature say?

Passion
How would a community of your most passionate fans behave? What might positive and negative communication around your idea look like? What happens if 100 million people use your product?

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Deep Impact is one of 54 ideation workshop cards inside the Idea Tactics card deck.

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