Impact Effort Map
What is the Impact Effort Map workshop tactic?
This tactic helps you group ideas together based on how much effort they require to carry out and how much impact they’ll have on your goal.
Narrowing down your ideas means that you can focus on what is going to be the easiest and most valuable thing to work on.
How to use the Impact Effort Map tactic in your workshop
1. Gather your ideas together and write a name for each one on a sticky note.
2. Draw a Priority Map with 'Impact' and 'Effort' on the axes. Make sure it’s big enough to fit all your ideas!
Low effort, low impact: Do later
Low effort, high impact: Do now
High effort, low impact: Forget it
High effort, high impact: Do later
3. Plot each idea on the graph. Discuss each one in turn. As a group, decide how much effort is involved and what the impact will be.
Origin: Dwight D. Eisenhower, 1954