Table of contents
Storytelling
Show the transformation
The best stories show a character going through change.
Harry Potter goes from under-stairs nobody, to courageous wizard.
Moana goes from island-bound royalty, to rebellious, demi-god-wrangling saviour of the sea.
Simba goes from naïve cub, to brave leader.
Leadership
Be a servant
Instead of ‘leading’ a team, try serving them instead.
Don’t ask “what can they do for me?”.
Ask “what can I do for them?”.
Design
Meet expectations first.
No toilet in your hotel room? Goodbye.
Toilet in your hotel room? ... Duh.
Jacuzzi in your hotel room? Wow! Tell everyone!
Before you go putting jacuzzis everywhere. Make sure there’s a toilet.
