Archetypes is an expansion pack for Storyteller Tactics that transforms your presentations, marketing, (or even lesson plans) into universal stories your audience will never forget.
These 15 archetype cards give you the exact steps to bring the people in your story to life, creating a deeper connection with your audience.
Get the Archetypes Expansion
“I now have a secret super power! The quality is insane and the value is way beyond what I paid for.”
Geneviève Filteau
Business Owner
Create characters your audience instantly relate to. It could be you, your customer, your client. Anyone can be a character!
When you feel someone is ‘just like us’, you root for them - and so you listen. You need to know what happens to them.
Archetypes show up in stories throughout history. Why? Because we love them, and we remember characters the most.
(The Complete Package)
Our unique, premium tactic cards distill decades of wisdom into practical prompts and instructions so you can get started in minutes.
In our bite-sized video tutorials, legendary storyteller Steve Rawling shows you how to use archetypes to make your stories even more memorable.
Each tactic is accompanied by a pre-made template so you can follow along as you craft your story.
Our thriving online community has members from across the globe sharing tips and tricks for getting the most out of your Pip Decks. Plus, live events, authors Q&As and more.
“Stories at the heart of our work has raised our game.” — Sean Su, Head of Design @ Logitech.
