Stories That Explain
What is the Stories that Explain story recipe?
Bring your strategy to life. Show why those abstract statements matter in the real world.
How many people understand the strategic direction of their organisation? How many care? Most strategy documents sit on the digital equivalent of a dusty shelf But your strategy is actually an attempt to bring clarity to chaos, to choose your path through a changing world. That sounds like a great story, waiting to be told.
How do you use the Stories that Explain story recipe?
Where do you stand in an ever-changing world?
2. Good & Evil
Which side do you take in the important battles?
Why does this strategy matter to your colleagues?
Help us see your strategy in action.
5. Story Hooks
Make your strategy sound interesting enough to actually read.
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