What is a What Next session?
Stock your collective brain-bank with compelling new ideas.
Many teams feel like their work is dictated from above. But with a well-stocked vault of near-term opportunities, you’ll find it easier to take control. Regularly running this session will also help you build cognitive flexibility, making it easier to adapt to unforeseen events in future.
How do you run the What Next session?
Use the following sequence of tactics:
1. Make a Meme
Generate loads of possible creative directions in a flash. Rule nothing out.
Explore a smaller set of ideas more thoughtfully, but continue reserving judgement.
4. Yes, and...
Push your ideas further.
Refine and communicate any ideas that feel practical enough to begin prototyping tomorrow.
Distil the essence of your strongest ideas and decide what to try first.